The 7 Bad Business Words

The seven worst words to utter in business: this is how we've always done it...blah, blah, blah.

There are a number of plausible explanations for saying them.

  • "It" worked in the past. There is a record of success by doing "it" this way. 
  • People don't respond well to change. This is how the clients and the bosses like "it." 
  • There aren't enough resources to come up with or implement new ways for doing "it."
  • There is a lack of enthusiasm, energy and moral for doing "it" in the first place.

Those excuses may have sufficed at one time, but not anymore. Organizations and stakeholders are looking for, and have come to expect, innovative thinking, out-of-the-box ideas and no-holds-barred solutions. Doing "it" as you always have just won't work anymore. As the saying goes, nothing ventured, nothing gained…now is the time to take a risk and push “it” to the next level.

  1. Get motivated. This is an opportunity for you to learn something new, do something different and make a difference in your organization. 

  2. Build a team. Take this occasion to work with different people in the organization; new people bring new energy, new perspectives and new ideas. 

  3. Pace yourself. Use this moment to make one or two distinctive incremental changes, instead of rebuilding “it” from the ground up. 

  4. Seek counsel. The people who’ve done “it” for the last several years have the wisdom of experience and lessons learned; they are your allies. 

  5. Keep smiling. “It” has been done the same way for seemingly eons, some people may not understand, be comfortable or want “it” to change. Remember, in the end, adjusting “it” is for the betterment of the entire organization.

Take "it" on with gusto and make it yours!

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Life Lessons Are Business Lessons

Most of these are trite platitudes that you have heard since you were a child. However, the fact they are still being repeated gives credence to their value as timeless pearls of wisdom. Take heed, what Mom, Nana or Pop-Pop said all those years ago about living right holds true for doing right in business.

If you don't know...ask
You are not expected to know everything about every nuance of your industry. You are expected to know where to find reliable information in a timely manner. Having knowledge at your fingertips via Google, Wikipedia or Alltop and knowing how to use these tools to find and disseminate information is a valuable skill unto itself.

Always count your change before walking away from the counter
You are responsible for your organization's finances, not the financial planner, accountant, bookkeeper or assistant. You should sign the checks and regularly review the books for thoroughness and accuracy.

Slow down...exhale/inhale...just breathe...it will be okay
You are innovative, intelligent and more than capable, if a situation arises, you can handle it. Whatever the case, it probably isn't as bad as it seems at first glance. The situation provides you an opportunity for creative problem solving.

Treat people the way you want to be treated
When you go to restaurant you expect a hostess to greet you with a smile and seat you immediately; you expect a server to greet you with a smile and offer to take your drink order and you expect your drinks to arrive in a timely fashion and not be watered down. Your customers and clients expect the exact same level of service from you.

Always carry a clean handkerchief (men) or a pack of tissues (women)
Being prepared is essential to making a memorable impression and closing the deal. Keep your mobile devices charged and bring chargers to meetings with you. And even though note taking can be done on various electronic devices, nothing is as reliable as a pen and paper...bring an extra pen too.

Think before you speak...pause...think some more...then you speak
Yes, you are brilliant, yes, they are proposing a silly idea and yes, you can save them money, increase their revenue and extend their brand awareness. Taking a few seconds before making your point will allow you to collect your thoughts and present your ideas in a clear and succinct manner.

Get annual physical examinations...nothing matters without your health
Be you a solopreneur or medium-sized organization, people are counting you. If you're not only bringing home the bacon, but raising the hog, slaughtering, curing and slicing it, then you need to be at the top of your game physically and mentally. Good health is an essential business tool.

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Is There A Worm In Your Apple?

The last few weeks have not been what Steve Jobs had hoped for when he dreamed of launching the iPhone 4. While there was a lot of anticipation and hype leading up to the launch, since the product's debut, there has seemingly been as much exasperation and disappointment. There is a design issue that causes disruption in the phone service, which lead to an interesting question, what is the iPhone's primary function?


When the iPhone 4 launched, a lot of the media attention went to the design, the display clarity and the front-facing video camera, with almost no coverage going to the phone's phone functionality. While it has phone capabilities and customers should be able to use it as phone, the ability to make and receive calls seems secondary, even tertiary, to the device's true nature. The sheer number of apps, which allows users to do anything but make calls, seems to speak to the device's primary function that of a mini-computer.

This may be the true worm in the Apple: functional confusion. Is it a phone that can do a lot of other things or is it a mini-computing device that happens to have a phone?

The company's stock prices are recovering and Jobs has ameliorated customers to a certain extent, so the question becomes, does your enterprise ever had a worm in it? Here are some things you can do to keep the worms away:
Stay focused, have clarity and get it done!

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Networking For Success

"Networking is crucial to success."
How many of you have heard this time and again? How many of you are uncomfortable networking?

You were taught to the WIIFM Approach to Networking:

  • have your business card at the ready, easily accessible, no fumbling for it
  • confidently walk up to John Doe, look him eye-to-eye
  • give him a firm handshake, not too soft and not too hard
  • say your name and title clearly, with a smile on your face
  • give your elevator pitch, which you've repeatedly rehearsed
  • listen to John give you his information, you're nodding, though not really listening
  • you and John exchange cards, neither of you writing any notes on them
  • take a sip of whatever you are drinking, say you will call, knowing you won't
  • you move to the next person to repeat the cycle, believing John will call because you are brilliant and he needs you to do something or other
  • and, you wait for John, or anyone from that night, to call you
Answer this question, did anyone ever call you?

Networking is often seen as a one-way endeavor, to find someone to help you; however, the true benefits of networking come when you focus outwardly versus inwardly. If you approach networking as a opportunity to help others first and yourself second, it will become easier, less stressful and even enjoyable.

Nugget of knowledge: Networking in the 21st century is about fostering mutually beneficial relationships.

Imagine this scenario:

  • have your business card and a pen at the ready, easily accessible
  • confidently walk up to John Doe, look him eye-to-eye
  • give him a firm handshake, not too soft and not too hard
  • ask him his name and title, with a smile on your face
  • ask him what is his organization's mission or goal and what is a current challenge
  • offer him suggestions for meeting the challenge and/or how you can help him meet it
  • you and John exchange cards, you write a note on the back of his card to jog your memory about the conversation and any follow-up
  • take a sip of whatever you are drinking, say you will call and mean it
  • you move to the next person to repeat the cycle, knowing you will call John because he is expecting to finish the conversation of how you can help him
  • and, you call John, set an appointment to meet and a new member of your network is born
In scenario 1, it was about you, your organization, your elevator pitch, what John can do for you. Whereas in scenario 2, it is about John, his organization, his goals and his opportunities. Which scenario do you think will be most successful in fostering a mutually beneficial business relationship?

When is your next networking event? Are you going to make most out of it, getting contacts to take your organization to the next level or will this just be another happy hour?

Additional resources:
Top 10 Networking Tips
How To: Network With A Purpose
The Importance of Being Memorable

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Blog Series: Benefits of Organizational Blogging

Blogs are good additions to marketing strategies in 2010, and the foreseeable future.

Consider your organization's current website, it is basically a multi-page, electronic billboard. It give out information, with little or no way for audiences to respond to it. The website is telling them what you want them to know, what you think they need to know and providing them information in the format you want them to receive it. Well, in this age of near real-time communications, customers want a say in your organization's messaging and they are taking matters into their own hands...literally.

A blog is a good way for you to control (and I use that term loosely) messaging, while earning credibility, engaging customers, generating brand awareness and impacting SEO.

A blog can give your organization credibility

  • providing opportunities for your organization to share information about programs     and products that may otherwise get overlooked or lost on your website
  • allowing you to highlight your organization's subject matter experts

A blog can engage your customers
  • creating calls to actions, such as participating in contests or taking polls
  • asking them to comment and share blog posts

A blog can impact your brand awareness
  • giving your organization exposure as each post mentions your organization’s name, mission, products and programs 
  • commenting and linking to other industry blogs to drive blog traffic

A blog can assist with your search engine optimization (SEO)
  • offering opportunities to promote your organization’s website for different keywords
  • increasing your search engine rankings with new and updated content
  • generating inbound and outbound links

Get blogging!

Next time: Starting Your Organization's Blog

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