Accentuate the Positive...with your Passion

Fashion gurus have told people for years to accentuate the positive, translation, highlight your best features and down play your less optimal ones. This adage can guide you through business as well.

  • If you enjoy public speaking, then why hasn't anyone heard you?
  • If you like building, fixing and doing it yourself, then why are your neighbors calling strangers?
  • If you get excited telling stories, then why are you an accountant?
  • If you have an eye for fashion and love shopping, then why are you stuck behind a desk?
  • If you have dreamed of owning your own business, then why does someone else give you a paycheck?

Tens of thousands of manufacturing and corporate jobs have been lost over the past year, and the economy is puttering along at a snail's pace. This is the time to step up, step out and use your creativity to accentuate your positive. There is a market for whatever product or service you have to offer, and you don't have to do it alone. It's time to accentuate your business positive:

  1. Elongate your neckline with v-neck tops: Talk about what you want to do...to everyone. You will find encouragement, support and future customers are all around you.
  2. Know your particular body type, be it petite, slim, long/short-waisted: Do research to learn about the your new industry. There are websites, blogs, newletters and listservs available for you to peruse.
  3. Invest in well-tailored suits and properly fitted shoes: Get advice from others in the field. Seek out people who are where you want to be, some may offer advice, council and possibly serve as mentors.
  4. Slim your body by wearing one color head to toe: Preparation and planning will serve you well in your new endeavor. Take time to choose a business model, write a business plan and find funding.
  5. Accentuate your greatest assets, your mind and your spirit with an attitude of gratitude: If you believe it in your heart and can see it in your mind, then the only thing left to do is to do it.

You are the one, today is the day and you look fabulous...get started!

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It's Thursday, So It Must Be Time To Think: What's in a name?

Well, if it's your job title, a lot.

With the advent of social media, a new cadre of titles has emerged; they are creative and entertaining. These are a few of my favorites:
  • social media evangelist
  • dialogue manager
  • social engagement manager
  • chief blogger
  • social mediaologist
  • chief fun officer
If you are are active in the social media space, you probably have a basic understanding of what these titles mean. You "get" the person's role is to supervise an organization's social media marketing/sales efforts, direct blog content or create a superior customer service experience. It is you friends, family and even some colleagues who may have no understanding of what you do.

What is your job title?
Does it accurately reflect what you do on a daily basis?
Do the title, the job description and responsibilities line up?
Do you like it and is it accurate?
What does it say about you, your career?
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